Iron Man. Elon Musk's success story

 

Iron Man. Elon Musk's success story

Know-it-all Elon Musk, whose nose was broken by classmates as a child, has three ambitious goals. . Investment bankers and analysts told Forbes how the richest people in the world have achieved success and how their investment strategies and approaches to doing business differently. The hero of the sixth episode is the main investor of our time, Elon Musk.

 When Elon was ten years old, his parents - a Canadian model and a South African electrical engineer - divorced, the children (and Musk had a brother and sister) began to live mainly with their father in Africa. According to the Washington Post, Musk's father was a tough person and treated children appropriately, for example, forcing them to sit for hours in silence and listen to his moralizing. The situation was no better at school. Classmates laughed and mocked the reclusive botanist Ilona, and once beat him so badly that they had to repair a broken nose in the hospital. Musk became more and more withdrawn into himself, the computer became his outlet. He learned to program on a simple Commodore VIC-20 home computer and even developed the Blaster space arcade. Selling which he earned the first $ 500. You can still play it.

At the age of 17, Elon Musk left for Canada to avoid being drafted into the army and not to participate in the policy of apartheid. He first enrolled at Queens University in Kingston, Ontario, and two years later transferred to the University of Pennsylvania, where he earned bachelor's degrees in physics and economics from the Wharton School. Later, Musk said that physics gave him a very good structure of thinking: first, lay things out to the fundamental foundations, and then start from them. Musk then enrolled in Stanford's PhD program to drop out after a couple of days and focus on his startup Zip2, which combined city maps and Yellow Pages data. Two years later, the sale of Zip2 earned Musk $ 22 million.

Early in his career as an entrepreneur, Musk set several goals for himself. Let's list them in ascending order of ambition: make internet banking easier, stop global warming, and turn humans into a multi-planetary species. In principle, we can say that everything is going according to plan: Elon Musk created and launched PayPal, Tesla Motors, Solar City, and SpaceX and rightfully bears the title of the main inventor of our time. Jon Favreau, the director of the Iron Man film series, has admitted that his image of the millionaire superhero Tony Stark is based on Musk's personality. Musk himself even appeared in the role of himself in the second part of the franchise, and some episodes of the film were filmed at SpaceX headquarters.

In general, Musk is a fan of science fiction and cinema, which is reflected in his actions. So, the SpaceX Falcon rocket got its name in honor of the spaceship from "Star Wars", and in 2013 Musk bought the submarine Wet Nellie, which can be seen in one of the Bond films "The Spy Who Loved Me". Musk paid almost $ 1 million for the ship and is now planning to rebuild it based on Tesla Motors technology.

Despite the fact that Elon Musk is the CEO of Tesla, he did not come up with the car, which is now associated exclusively with his name. In 2003, Tesla Motors was founded by Martin Eberhard and Mark Tarpenning, and Musk, along with them, took part in the investment round A. And in late 2007, after joining the Tesla board of directors, Musk fired Eberhard as CEO. The founders filed a lawsuit against Musk, accusing him of trying to rewrite the history of the company and appropriate the original idea for himself. As a result, the parties came to an amicable agreement, and now the official version of Tesla is that it has five founders - they are investors of that very round A. Musk's strange obsession with becoming the embodiment of the company will play a cruel joke with him more than once - something a similar thing is happening right now.

Despite the fact that Tesla receives subsidies from the state because it uses solar energy, the company has been on the verge of bankruptcy many times, and only new rounds of funding have saved it. Well, the current capitalization of Tesla largely demonstrates the credit of trust issued to Elon Musk himself, and he understands this very well. All the more surprising is the series of recent events and actions by Musk, as a result of which Tesla shares lost 30% in one month. Let's restore the chronology of the disaster.

On the evening of August 7, Elon Musk, in the best traditions of Donald Trump, published a mysterious tweet in which he announced that he was going to buy back all Tesla shares from the exchange at a price of $ 420 and he already had the funds for this. Recall that Musk's personal fortune is estimated at a little less than $ 20 billion, while the amount of the deal was supposed to be all $ 49 billion.

Two hours later, Musk posted an appeal to employees on Tesla's website, in which he explained that the need to demonstrate good reporting and a large number of speculators playing for the fall in stocks distracted the company from its long-term strategy. Moreover, after his tweet, the share price has changed significantly. Musk could not help but know about the effect of his announcement, and the whole situation can be regarded as an attempt to manipulate the market. Furthermore. An Arab fund was announced as a potential buyer, but since the production of electronic media is a strategic industry in the United States, foreign investors must get approval.

On August 25, Musk announced that there would be no buyback. The stock fell. Clearly, there was confusion among both investors and Tesla employees. Instead of doing business, everyone wondered what was going on.

On September 4, Tesla's chief reporting officer, Dave Morton, resigned after working less than a month. He explained his actions by the fact that Musk ignored his opinion about the buyback of the company. The ill-fated tweet was posted the day after Morton went to work.

On September 8, the cherry on the cake in the chaos was the appearance of Musk smoking marijuana on the air of the popular show. This sent Tesla shares into an even bigger fall.

On September 27, the SEC accused Musk of fraud. Among the requirements of the regulator was a ban on Musk from continuing to occupy leadership positions in public companies. Of course, Musk could have delisted Tesla shares and turned the company into a private one - then he would have spit on the SEC requirements, but he no longer had funding for the upcoming buyout. Musk's first reaction was indignation: he announced that he would not agree to a deal with the SEC. Tesla shares plunged 13.9%.

 

Over the weekend, Elon Musk, apparently, thought hard, assessed the prospects, and decided to choose the least of evils. On Saturday, it was announced that he was ready to make a deal with the SEC - to pay a $ 20 million fine and leave the post of chairman of the board of directors of Tesla. Also, according to the requirements of the SEC, Tesla will have to add two independent directors and create a committee to control Elon Musk's communications. Considering that he remains the CEO of the company, and Tesla's board of directors consists of nine people - Musk himself, his brother, and three other people who cannot be called independent - this is a rather benign outcome. Well, the company itself, indeed, will not be hurt by changes in corporate governance, because the situation when the same person is both the CEO and the chairman of the board of directors is a classic example of a violation of standards and the basis for a conflict of interest.

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